10+ Best Hootsuite Alternatives in 2024: Top Picks

Why Should You Search for Hootsuite Alternatives?

If you’re considering alternatives to Hootsuite, there are multiple reasons to explore other options.

Here’s why you should consider switching from Hootsuite to a new social media management solution:

• Pricing: Hootsuite’s pricing plans can be expensive, making it challenging for individuals or small businesses with limited budgets to afford their services. Also, it’s important to note that Hootsuite’s monthly plans are currently hidden from the website.
• Learning curve: Hootsuite requires an extensive learning process for users who are not familiar with social media management tools.
• Limited customer support: Although basic Hootsuite’s customer support is available for all paid plans, some users might miss out on the more personalized support experience that they may need. Only Enterprise Premier can enjoy the benefit of contacting an additional account representative.
• Restricted URL shortener: Hootsuite offers a limited URL shortener feature. This can be a potential dealbreaker for users who rely heavily on concise links and wish to limit the space a link takes in a social media post.
• Lack of Google Business integration: Hootsuite does not integrate with Google Business, which can be a significant setback for organizations that need to publish social media posts to this platform.
• Team collaboration restrictions: Team collaboration features are only available on higher-priced plans like Team, Business, and Enterprise. This restricts the ability to effectively collaborate and coordinate efforts within a team.

Considering these factors, exploring alternatives to Hootsuite may be beneficial for those seeking more cost-effective, user-friendly, and feature-rich social media management solutions.

What Should You Look For In a Hootsuite Alternative?

When it comes to managing your online presence, using the appropriate tool can make all the difference. Looking for the best tool out there? We’re here to help you!

Here are seven must-have features to look for in a Hootsuite alternative:

1. Multiple social media networks
2. AI functionalities
3. Better price point
4. Great customer support
5. Intuitive social media calendar
6. Hashtag collections
7. Multiple client workspaces

1. Multiple Social Media Networks

Right now, Hootsuite does not support Google Business Profile. Luckily, there are plenty of Hootsuite alternatives to choose from. 

Make sure that the social media management tool you pick allows you to post to the most popular social platforms out there.

2. AI Functionalities

AI is the future of content marketing and so you should most likely focus on finding Hootsuite alternatives that leverage it. 

Take AI post generators as an example. By harnessing the capabilities of artificial intelligence, they can efficiently produce captivating social media content and therefore effectively minimize the time and energy invested by social media managers.

The tool should be able to generate top-notch posts that deeply resonate with audiences while ensuring brand consistency. Leveraging it should allow users to streamline their content creation process, maximize their social media impact, and achieve enhanced engagement and outcomes.

3. Better Price Point

It’s no secret that Hootsuite’s price point can be overwhelming, especially for small businesses and entrepreneurs who are just starting out.

It’s important to look for a social media management platform that can fit your current budget. No, you don’t have to break the bank in order to manage your social media accounts in a professional way.

Furthermore, if you’re looking to buy a monthly plan from Hootsuite, chances are you’ll be surprised to discover that this information is hidden from the main page. You can only access it once you enter your billing information.

4. Great Customer Support

Did you know that Hootsuite provides in-depth customer support via an account rep only for Enterprise Premier plans? 

This can easily end up becoming a deal-breaker, especially for social media managers who are looking for some much-needed assistance.

5. Intuitive Social Media Calendar

No one wants to overcome a steep learning curve, right? The social media management tool you choose must feature a highly visual calendar. That way, you can plan your next social media posts much more tactfully.

It’s important to use a highly visual schedule that has an extra set of benefits. That way, you can post across multiple social media accounts with confidence. 

Here are a few benefits of using an intuitive social media calendar:

• Review your content mix
• Identify any gaps or overlaps in your posting frequency
• Make strategic changes to your schedule with a few clicks

Planning your strategy from a calendar-like scheduler allows you to check if your content is published during peak hours thanks to its chronological design.

Make sure that the tool publishes at the best times, more specifically when your audience typically checks their social feeds. You can find this information by leveraging your analytics, but more on that later in the article.

6. Hashtag Collections

Tired of always having to add similar hashtags whenever you schedule posts to your social media account? If you’re a social media manager, you should probably know that Hootsuite does not offer the opportunity to save and select your go-to hashtags whenever you post content across your social media accounts.

Although hashtag generators are all the rage right now, hashtag collections are equally important. They offer the perfect way to alternate your hashtags according to the type of content you’re planning to post. 

7. Multiple Client Workspaces

Yes, Hootsuite does offer advanced features for team collaboration. However, do note that these perks are only available once you purchase more expensive plans.

We’re talking about the Team ($249/mo), Business ($739/mo), and Enterprise (Custom pricing) plans.

If you’re a social media manager or an agency, you know how tough it can be to work for multiple clients without having a variety of workspaces to juggle with. As a result, you might have to start looking for other social media tools to get the job done.

It’s important to have multiple workspaces for a variety of clients. That way, you can handle your workflow much more efficiently, focus on each customer at a time, and do great collaborative work.

You should also be able to leave feedback in the blink of an eye by leaving your colleagues notes that they can easily access and connect with your team members whenever you need to.

Top 10+ Hootsuite Alternatives in 2024

There are plenty of Hootsuite alternatives to choose from, but which one is the very best? As a social media manager or agency, you’re going to need a tool that will improve your social media marketing strategy and help you maximize your ROI.

Here are the best Hootsuite alternatives in 2024:

1. SocialBee
2. NapoleonCat
3. Ocoya
4. RecurPost
5. Buffer
6. Agora Pulse
7. Sendible
8. Statusbrew
9. Sprout Social
10. Meet Edgar
11. Planable
12. Zoho Social
13. Loomly

1. SocialBee

If you’re looking for the best Hootsuite alternatives, you should know that SocialBee is as an ideal solution. Built for small businesses, solopreneurs, and agencies aiming to maximize their social media presence, it successfully minimizes the time spent on content creation and campaign management.

Try SocialBee, an AI-powered, all-in-one social media management tool, and the best Hootsuite alternative.

Start your 14-day free trial today!

This AI-powered social media management platform is widely recognized for its ability to automate laborious tasks, provide awesome content suggestions with the help of artificial intelligence, streamline team collaboration, and more.

Here are SocialBee’s main features:

• Supported platforms: Unlike Hootsuite, SocialBee supports posting Google Business Profile. It also allows you to share your content on Facebook, Instagram, Threads, X (Twitter), LinkedIn, Pinterest, Bluesky, TikTok, and YouTube.
• Visual content calendar: Effortlessly set up a posting schedule for all your profiles and get a bird’s eye view of your upcoming content.
• Content creation integrations: Design your posts within SocialBee using Unsplash, an integration you won’t find on Hootsuite. Also, experiment with Canva and GIPHY.
• AI generation: Similarly to Hootsuite’s OwlyWriter AI but without the image generation capabilities, you can create social media captions and images from scratch with SocialBee’s AI Post Generator. SocialBee’s content generator comes equipped with a vast collection of over  1000+ AI prompts. They enable you to generate top-notch posts that deeply resonate with audiences while ensuring brand consistency. 
• Content categories: While Hootsuite offers boards and streams that enable you to get organized, SocialBee offers comprehensive content categories that allow you to diversify your content strategy.
• RSS feeds: Similarly to Hootsuite’s RSS AutoPublisher, SocialBee also allows you to Import content automatically by connecting any RSS feed to the platform.
• Better price point: Compared to Hootsuite, SocialBee is a much more affordable solution for taking care of your social media platforms. It starts at $29/month and offers yearly plans as well. Plus, a 14-day free trial is currently available.
• Client workspaces: Agencies know just how important it is to have separate client workspaces when managing multiple clients. Unlike Hootsuite, SocialBee offers distinct workspaces to streamline your work.
• Hashtag collections: Hootsuite may help you generate AI-powered hashtag suggestions but it won’t allow you to save them for future reference. With SocialBee’s hashtag collections, you can reuse the hashtags that brought your previous posts more reach.
• Migration services: Migrate your content and schedule setup from your previous social media management tool to SocialBee.
• URL shorteners: Track link performance with five URL shorteners provided by SocialBee. No, Hootsuite doesn’t have this feature.
• Robust analytics: Did you know that Hootsuite does not allow you to check the analytics of your boards and streams? SocialBee does offer analytics for your content categories and helps you get a better idea of what your audience prefers in terms of content types.
• Concierge services: With ConciergeBee, you can hire a social media expert to take care of your content creation strategy or get in touch with a copywriter to take care of your blog.

SocialBee vs Hootsuite: A Feature Comparison

We are also going to show you some of the main differences between SocialBee and Hootsuite.